
Tourism is a high profile, growth industry. Facilities are bursting at the seams with foreign tourists, and investors and developers have responded by pouring millions of dollars into new hotels and other facilities at holiday resorts. There is an ever increasing number of tourists seeking outdoor adventure in New Zealand so in 1987 the Post Office played its part in promoting New Zealand overseas by issuing a set of six tourism stamps. The theme of the stamps underlines a significant development in New Zealand tourism.
This issue was designed to promote tourism overseas so it didn't include the value for the current standard letter rate within New Zealand at that time. All the stamps have denominations for overseas postage to various parts of the world. In this way, New Zealand tourism, with activities for visitors to New Zealand on each stamp, would be promoted overseas.
Personally, I feel the appearance would have been improved if sharp photographs of the various activities had been used. Images such as these were all I could find either mint or used.




























